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Zeal from The Honest Kitchen

Lucy Postins, founder and CEO of The Honest Kitchen, says “Zeal was truly inspired by our customers. For years, pet owners have told us that their dogs have allergies or intolerances to conventional meat sources, and we’re pleased that we can now offer this high-quality, human-grade recipe with minimal risk of allergies.”

We’ve been feeding Ty and Buster Force formula dog food from The Honest Kitchen for nearly a year and a half. I know the boys love Force, so I’ve never expanded their horizons to try any of the company’s other formulas. That’s why we jumped at the opportunity when The Honest Kitchen contacted us a few weeks and invited us to try Zeal.

High Quality Ingredients

First, let’s look at the ingredients: dehydrated white fish (haddock and whiting), sweet potatoes, eggs, organic coconut, alfalfa, apples, green beans, parsley, cabbage, bananas, salmon, cranberries, garlic, rosemary, tricalcium phosphate, choline chloride, zinc amino acid chelate, vitamin D3 supplement, vitamin E supplement, potassium chloride, iron amino acid chelate, copper amino acid chelate. That’s it.

One of the things I appreciate most about The Honest Kitchen is the quality of their ingredients. The haddock is line-caught – a more sustainable fishing practice – in the cold, clean waters of Iceland. The sweet potatoes come from Peru, which is where this food originated. The eggs come from ranches in Nebraska. Well … you get the idea. And the food made by The Honest Kitchen is human-grade, which means Rod and I can eat it too, if we get in a pinch!

So what did Buster and Ty think of it?

They LOVED it!!

Our Experience

We started the dogs on Zeal while we were in Florida and about a week later Buster started to get really itchy. I thought he might have a fish allergy so I put them back on Force and we moved on to Colorado. Turns out he picked up fleas in Florida! We got rid of them and finished the Zeal without any scratching.

I still prefer Force to the Zeal. First, I like the smell better – the aroma of Force reminds me of turkey dinner.



Second, the texture of Force is more like gravy when it’s mixed up. Zeal continues to look like ground vegetables with fish pieces even after it’s reconstituted. The boys got it all over as they were wolfing it down, so I mixed it with canned pumpkin to make it thicker and that did the trick.



If your dog has allergies or you prefer a fish-based diet, I definitely recommend Zeal. It contains no added salt, sugar, artificial preservatives, by-products, fillers or dairy of any kind and it’s minimally processed to preserve the natural nutrients.

The Honest Kitchen dog food can be purchased on their website, at independent pet supply stores, and online. A ten pound box of Zeal costs $108 and makes 43 pounds of dog food.

Disclosure: The Honest Kitchen is a sponsor of, much to the droolight of Ty and Buster. We were sent a free case of Zeal and did not receive payment for this review. The opinions expressed here are my honest assessment of the product based on my personal experience using it.

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  • […] help Ty keep his girlish figure, and it’s priced slightly less at $78 per 10lb box. We also tried Zeal, The Honest Kitchen’s fish-based formula, a while back. Though we didn’t have samples […]

  • I got a sample size of Zeal from my local pet store and Jersey loved it! I do agree with the smell, if you don’t like fish, it’s a little strong :O

  • Thanks for the review! Sounds like great food for Ty and Buster. Bon Appetit!

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